With 90% of customers saying that their buying decisions are influenced by online reviews, more customers than ever are trusting review sites when deciding where to take their business. That’s why it’s important to have fresh, relevant, and positive reviews on the sites that matter most to your business.
Of people are influenced in purchasing decisions by online reviews
Of consumers would not use a business with a 3-star rating
Form an opinion about a business by reading up to 6 reviews
Of consumers say that a review must be written within the last month to be relevant